During the Clarabridge-Qualtrics acquisition, I collaborated virtually with advertising partners, project managers in Australia and Belgium and designers in Provo, UT. Below are a few highlight projects from this time period.

Hiring Campaign for the Washington Metropolitan Area Transit Authority’s (WMATA) (May 2022)
Seen at Wiehle-Reston station (below) the liveboards were featured at station platforms along the Orange and Silver lines. Knowing that commuters would be standing on the platforms waiting for their trains, we incorporated a QR code for easy access to the careers web page. Additional rail headliner designs were displayed in the interior of 110 train cars in addition to select platform railings at the Orange and Silver line train stations.

CCW (Customer Contact Week, December 2021)
In fall 2021, I collaborated with the Qualtrics design team on the event booth backdrop, datasheets, and signage, incorporating the new combined logos and brand look and feel. The goal was to create a space that felt familiar and authentic to both brands during a time of transition.

Product Marketing Materials (January 2022-2023)
Led a team of two junior designers to establish the new visual design of product datasheets, email headers, ebooks, and webinar graphics to support sales and field marketing initiatives during the Qualtrics–Clarabridge acquisition.